The platform economy has taken a good few years to truly mature as an idea. Nick Vitalari and I wrote about the platform and the platform economy in The Elastic Enterprise. We published that back in 2012 and held our breath. We thought we had a winning concept.
The Platform Enterprise
The Elastic Enterprise is really about the platform. We subtitled it A New Manifesto For Business Revolution because our expectation was just that. This was a wholly new approach to business. Platforms, we said, were breaking the mould of the old economy, particularly around scale.
We also identified a break with pre platform economy businesses. [Continue reading]